TAE Media & Analytics comprises of folks behind The Away End.
We offer Branding, Content Management & Analysis, Marketing, Sales & PR services
for Micro, Small & Medium Enterprises (MSME), non-profit organisations (NPOs) and NGOs.
Do read further to find out more about our offerings, core competencies and contact details.
WHAT DO WE DO
- Brand discovery using organic/paid search engine management, content marketing, social media marketing, e-mail marketing and PR
- Develop brand design, guidelines, tone (logo, website etc)
- Brand positioning/strategy (with the help of competitor analysis, audience demographics/personas)
- Domain registration & hosting
- Design/build completely responsive website with a focus on ease of use (UX/UI)
- SEO, SEM optimisation
E-COMMERCE, SALES & CRM
- Enable e-commerce for merchandise, physical, digital products and NFTs across website and platforms such as WhatsApp
- Integration with CRMs and Payment Gateways through secure and renowned providers such as WooCommerce, Shopify, RazorPay etc
- Our integrations and expertise with data enables us to provide insights across different stages of the sales funnel
- Content calendar/strategy and ideation
- Content writing/content for website
- Create engaging multimedia content (video production, photography, infographics, animation and more) for social and web
- Develop social media strategy
- Manage social media pages (Facebook, Instagram, Twitter)
- Create Original Content (OC) and promotional content for social media
- Drive engagement using creative campaigns (polls, giveaways etc.)
- Run ad and PPC campaigns if needed
- Pitch Strategy/Amplification Plan
- Drive sponsorships and partnerships
- Build organic lead list with the relevant news beat
- Fan engagement through events/Event Marketing
- Press releases
- Stories/Announcements/Interactions/byline/Contributory Articles
- Influencer-centered and Collaborative content
- Liaison with PR agency if needed
- Competitor analysis
- Market research
- Audience demographics and psychographics
- Insights on sphere of influence, return on investment
Our core team comprises of thought leaders across media, design and engineering.
We have a strong background in creative writing & design with a focus on using data and market research to provide maximum value for your buck.
Being in the media and product development industry for nearly two decades, our network allows us to create awareness and increase footprint with relative ease.
While implementing strategies, we use data-driven insights with real world know-how and experience.
We have in-house studio capabilities to create engaging visual content.
FOCUS ON ROI:
Bring value to stakeholders and sponsors by increasing sphere of influence and boosting visibility.
Create quality content to drive and amplify engagement, attract new audiences and influence buyer motivation.
Measure impact with industry standard tools (Google Analytics, Facebook/Twitter/Instagram Insights, Google Search Console).
Case studies to measure and disseminate impact.